UK SMBs are Resilient Despite Rising Costs

A recent Bredin survey of leaders at UK companies with up to 1,000 employees reveals that UK SMBs are expecting growth and acting decisively to drive it, amid economic headwinds. Snapshots of companies in India and Germany will follow in the coming weeks.UK SMBs: Key findings

• Operational status: Two in five companies are actively growing.
• Hiring outlook: 60% plan to increase full-time headcount in the next 12 months.
• Business challenges: Inflation remains the top concern for UK SMBs.
• Purchasing priorities: Speed of delivery matters most.

Current operating status

‍A significant share of businesses are pursuing new opportunities, highlighting a resilient UK business environment. Only 2% of businesses are winding down operations, despite the challenging macroeconomic climate.

‍How your business is operating right now?

12-month headcount plans

‍Three in five UK SMBs are planning to increase full-time staff, a strong indicator of business confidence.‍

What are your company’s headcount plans for the next 12 months?

Biggest business challenges

‍Inflation is the biggest business challenge, far outpacing other hurdles.

‍What are your biggest business challenges?

What UK SMBs want in a purchase

‍When UK SMBs make a purchase, their top consideration is fast delivery, followed by clear pricing and ease of use.

‍What are the most important characteristics of the way you get or buy products or services for your business?

Whether you need quick-turn data for international thought leadership or a deep-dive into the SMB buyer journey in a specific country, Bredin delivers actionable custom and omnibus research. Contact us to learn how we can support your 2026 GTM, product, content, PR, social, and sales goals.